Sales Sara Agency

How Fitsites Broke the Feast-and-Famine Sales Cycle

Fitsites

10 hrs Saved per week

2 months Sustained time savings

The challenge

Kane runs Fitsites, a creative agency. Like many agency owners, sales wasn't his strong suit, and it was the first thing to fall off the list when client work got busy. The result was a familiar pattern: a rush of new business followed by a quiet patch, then scrambling to find the next project.

He needed outreach to keep moving even when he didn't have the time or headspace to drive it himself.

What they did

Fitsites brought in Sales Sara to take the outreach process off Kane's plate. The setup was thorough: a full report covering what messaging would go out, who the target market was, and how the outreach would be positioned. Knowing exactly what would be sent, and to whom, meant Kane could trust the quality from day one.

After setup, Sales Sara handled the outreach and follow-ups, with monthly reports showing what was being done, what was being tested, and how things were progressing.

The result

"A lot of us get stuck in the feast and famine cycle, but this allows you to have a nice flow of outreach while you concentrate on the other core aspects of your business."

For Fitsites, the biggest win was mental: taking sales off the plate entirely, both as a time burden and as something to worry about. The steady rhythm of outreach meant they were always visible to potential clients, regardless of how busy things got.

Response volume stayed modest (Kane's target audience isn't heavily active on LinkedIn), but the time savings were immediate and consistent: 10 hours a week back, sustained over two months.

"The monthly reports are also great, so you know what is being done, what is being tested and how things are going."

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